lg89 Privacy Policy
Your privacy matters to us. This Privacy Policy explains exactly what personal data lg89 collects from Bangladeshi players, how that data is used, how it is protected, and what rights you have over your own information. We are committed to transparency, security, and the responsible handling of all player data.
Our Privacy Commitments
How We Protect Your Information
The lg89 Privacy Policy is built around six core commitments to every player on the platform. These principles guide every decision we make about data collection, storage, and use.
Minimal Data Collection
lg89 collects only the personal data that is strictly necessary to provide platform services, verify your identity, process payments, and comply with anti-money-laundering obligations. We do not collect data beyond what is required for these purposes.
SSL Encryption
All personal data transmitted between your device and the lg89 platform is protected by industry-standard SSL (Secure Sockets Layer) encryption. Data stored on our servers is secured using encryption-at-rest protocols to prevent unauthorised access.
No Data Sales
lg89 does not sell, rent, or trade your personal data to third-party advertisers, data brokers, or any commercial entities. Your information is used solely to operate and improve the lg89 platform and to fulfil our legal obligations.
Your Data Rights
As an lg89 player, you have the right to access the personal data we hold about you, request corrections to inaccurate data, request deletion of your data where legally permissible, and withdraw consent for certain types of data processing at any time.
Data Retention Limits
lg89 retains personal data only for as long as is necessary for the purpose for which it was collected, or as required by applicable law. When data is no longer needed, it is securely deleted or anonymised in accordance with our internal data retention schedule.
Third-Party Transparency
Where personal data must be shared with regulated third-party service providers — such as payment processors (bKash, Nagad, Rocket) and KYC verification services — we ensure that those providers are contractually bound to protect your data to the same standard as lg89.
1. Introduction
lg89 ("we", "us", "our", "the Platform") is committed to protecting the privacy and personal data of every player who registers an account or uses any service on the lg89 platform, located at https://lg89.io. This Privacy Policy sets out in clear and precise terms what personal data we collect, why we collect it, how we use it, who we share it with, and how we keep it safe.
This Privacy Policy applies to all personal data collected through the lg89 website, any associated mobile interface, email communications, customer support interactions, and any other channel through which you interact with the lg89 platform. By registering an account on lg89, you confirm that you have read this Privacy Policy in full and that you consent to the collection and processing of your personal data as described herein.
lg89 is designed primarily for players based in Bangladesh. All payment processing is conducted in Bangladeshi Taka (BDT) through Bangladesh-specific payment channels including bKash, Nagad, and Rocket. As a result, the majority of the personal data we process relates to players located in Bangladesh. Where references are made to applicable law in this Policy, these refer to the data protection and privacy obligations relevant to our operations and player base.
If you have any questions about this Privacy Policy or how lg89 handles your personal data, you may contact our data team at any time by writing to [email protected] (plain text — not a clickable link).
2. Data We Collect
lg89 collects personal data in two primary ways: data that you provide directly to us, and data that is collected automatically when you use the platform. The table below summarises the categories of personal data we collect and the context in which each category is gathered.
| Data Category | Specific Data Points | Collection Context |
|---|---|---|
| Identity Data | Full legal name, date of birth, gender, nationality, NID/passport number | Account registration and KYC verification |
| Contact Data | Email address, mobile phone number, residential address | Account registration and customer support |
| Financial Data | bKash/Nagad/Rocket account numbers, bank account details, transaction history, deposit and withdrawal records | Payment processing and fraud prevention |
| Technical Data | IP address, device type, browser type and version, operating system, screen resolution, session duration | Automatic collection via platform access |
| Usage Data | Pages visited, games played, bets placed, betting markets viewed, session timestamps, feature interactions | Automatic collection via platform activity logs |
| Communications Data | Customer support chat transcripts, email correspondence, complaint records | Customer support interactions |
| Verification Documents | Scanned or photographed copies of NID, passport, driving licence, utility bills (proof of address) | KYC verification and withdrawal processing |
3. How We Use Your Data
lg89 uses the personal data it collects for clearly defined purposes only. We do not use your data for any purpose that is incompatible with the purposes listed below. The primary purposes for which lg89 processes personal data are as follows:
- Account creation and management: To register your player account, verify your identity, maintain your account settings and preferences, and provide you with access to the full range of lg89 platform services.
- Payment processing: To process deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, Mastercard, Dutch-Bangla Bank, and BRAC Bank. Financial data is essential for completing transactions and is subject to our same-method withdrawal policy.
- KYC and fraud prevention: To verify that you are who you say you are, that you are aged 21 or above, and that your payment accounts are registered in your own name. This is a legal and operational necessity to prevent fraud and money laundering.
- Platform operation and improvement: To deliver the betting, casino, and slots services you use; to monitor platform performance; to identify and fix technical issues; and to develop new features based on aggregated, anonymised usage data.
- Customer support: To respond to your support enquiries, process complaints, and provide assistance with account issues, transaction queries, and responsible gaming requests.
- Responsible gaming compliance: To operate deposit limits, session time limits, cooling-off periods, and self-exclusion tools effectively. Responsible gaming data is treated with a higher level of confidentiality within our systems.
- Security and anti-fraud monitoring: To detect, investigate, and prevent suspicious account activity, including multi-accounting, bonus abuse, and unauthorised access attempts.
- Legal compliance: To comply with applicable anti-money-laundering obligations, respond to lawful requests from competent authorities, and meet any other legal or regulatory obligations applicable to our operations.
- Marketing communications: To send you promotional offers, bonus notifications, and platform updates where you have given explicit consent to receive such communications. You may withdraw this consent at any time. See Section 12 for full details.
4. Legal Basis for Processing
Every instance of personal data processing at lg89 is grounded in one of the following recognised legal bases. We identify the applicable legal basis for each processing activity and document this in our internal data processing records.
- Contractual necessity: The majority of data processing at lg89 is necessary to perform the contract we have with you as a registered player. Without processing your identity data, financial data, and usage data, we cannot provide you with the betting and gaming services you have registered to use.
- Legal obligation: Certain data processing activities are required by law, including KYC verification, anti-money-laundering record-keeping, and the retention of financial transaction records. This processing occurs regardless of your consent because it is mandated by applicable legal requirements.
- Legitimate interests: lg89 processes certain technical and usage data on the basis of legitimate interests — specifically, our interest in maintaining platform security, preventing fraud, improving service quality, and ensuring the integrity of our betting and gaming operations. We balance this interest against the privacy rights of our players and only process data under this basis where the impact on your privacy is proportionate.
- Consent: For processing activities that are not strictly necessary — primarily marketing communications and certain non-essential cookies — lg89 relies on your freely given, specific, and informed consent. You may withdraw consent for any consent-based processing at any time by contacting [email protected], without this affecting the lawfulness of processing carried out before your withdrawal.
5. Data Sharing
lg89 does not sell, rent, or trade personal data to third parties for commercial purposes. However, in order to operate the platform effectively and meet our legal obligations, we share personal data with the following categories of third parties on a strictly need-to-know basis:
- Payment service providers: bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, BRAC Bank, Visa, and Mastercard processing partners receive the minimum financial data necessary to process your transactions. These providers are regulated entities with their own data protection obligations.
- KYC and identity verification services: lg89 may use regulated third-party identity verification services to assist with the verification of identity documents submitted by players. These services process your identity data solely for verification purposes and are contractually prohibited from using it for any other purpose.
- Game content providers: Third-party game providers including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi may receive a limited set of technical data (such as session tokens and game round identifiers) necessary to deliver their games within the lg89 platform. These providers do not receive your full personal profile.
- IT infrastructure and hosting providers: The lg89 platform is hosted on secure server infrastructure. Our hosting provider(s) have access to the servers on which personal data is stored but are contractually bound by strict data processing agreements.
- Legal and regulatory authorities: lg89 may be required to share personal data with law enforcement agencies, anti-money-laundering authorities, or other competent bodies in response to lawful requests. In such cases, we disclose only the data specifically requested and comply with all applicable legal requirements governing such disclosures.
- Professional advisors: lg89 may share data with legal counsel, auditors, or financial advisors where strictly necessary for professional advice purposes. Such advisors are bound by professional confidentiality obligations.
6. Cookies & Tracking Technologies
The lg89 platform uses cookies and similar tracking technologies to operate correctly, maintain your login session, and improve your experience on the platform. This section explains the types of cookies we use and the purpose of each.
| Cookie Type | Purpose | Duration | Consent Required |
|---|---|---|---|
| Strictly Necessary | Maintain login sessions, preserve account security tokens, enable core platform functionality | Session / up to 24 hours | No (essential) |
| Functional | Remember your language and display preferences, store game settings and betting slip state | Up to 30 days | No (functional) |
| Analytics | Measure page views, session duration, and feature usage to improve platform performance (data is aggregated and anonymised) | Up to 12 months | Yes |
| Security | Detect fraudulent login attempts, identify unusual account activity, support CSRF protection | Session | No (essential) |
lg89 does not use third-party advertising cookies or retargeting pixels. Analytics cookies, where used, process only anonymised and aggregated data and cannot be used to identify individual players. You may manage your cookie preferences through your browser settings at any time. Disabling strictly necessary or functional cookies may affect the performance of the lg89 platform.
7. Data Security
lg89 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. Our security framework includes the following measures:
- SSL/TLS encryption in transit: All data transmitted between your browser or device and the lg89 platform is encrypted using TLS 1.2 or higher. This prevents interception of your data during transmission over the internet.
- Encryption at rest: Sensitive personal data stored in our databases — including identity documents, financial records, and KYC data — is encrypted at rest using industry-standard encryption algorithms.
- Access controls: Access to personal data within the lg89 organisation is restricted on a strict need-to-know basis. Only staff members whose roles require access to personal data are granted that access, and all such access is logged and audited.
- Two-factor authentication: Internal administrative access to systems containing personal data requires multi-factor authentication. We also make two-step verification available to players for their own account security.
- Intrusion detection and monitoring: The lg89 platform is monitored 24 hours a day for suspicious activity, unusual login patterns, and potential security incidents. Automated alerts are triggered by anomalous behaviour for immediate investigation.
- Security incident response: In the event of a data security incident that is likely to affect your rights or freedoms, lg89 will notify affected players as promptly as possible and take all necessary steps to contain and remediate the incident.
- Vendor security assessments: Third-party service providers who process personal data on behalf of lg89 are assessed for their security practices before engagement and are required to maintain security standards equivalent to those of lg89.
8. Data Retention
lg89 retains personal data for as long as is necessary to fulfil the purpose for which it was collected, or for as long as is required by applicable law. The following retention periods apply to the main categories of personal data we hold:
| Data Category | Retention Period | Basis for Retention |
|---|---|---|
| Account and identity data | Duration of account + 5 years after closure | AML obligations and legal compliance |
| Financial transaction records | 7 years from transaction date | Financial record-keeping requirements |
| KYC verification documents | Duration of account + 5 years after closure | AML and identity verification obligations |
| Customer support records | 3 years from last interaction | Complaint handling and audit requirements |
| Technical and usage data | 13 months from collection | Platform analytics and security monitoring |
| Responsible gaming records | Duration of exclusion + 5 years | Responsible gaming compliance obligations |
| Marketing consent records | Until consent is withdrawn + 1 year | Evidence of consent basis |
Upon expiry of the applicable retention period, personal data is securely deleted or permanently anonymised so that it can no longer be associated with any individual. Where data must be retained beyond these periods due to an ongoing legal dispute or regulatory requirement, we will notify you where it is legally possible to do so.
9. Your Rights
As an lg89 player whose personal data we process, you have a number of important rights in relation to that data. lg89 is committed to honouring these rights promptly and transparently. Your rights include the following:
- Right of access: You have the right to request a copy of the personal data that lg89 holds about you. We will provide this information within a reasonable timeframe and at no charge for standard requests.
- Right to rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected or updated. You may also update certain account information directly through your account settings.
- Right to erasure ("right to be forgotten"): You may request that lg89 delete your personal data where it is no longer necessary for the purposes for which it was collected, where you have withdrawn consent (and there is no other legal basis for processing), or where you object to processing and there are no overriding legitimate grounds. Note that this right may be limited where retention is required by law (e.g., AML record-keeping obligations).
- Right to restriction of processing: You may request that lg89 restrict the processing of your personal data in certain circumstances — for example, while the accuracy of the data is being contested, or while an objection to processing is being assessed.
- Right to data portability: Where processing is based on your consent or is necessary for the performance of our contract with you, and is carried out by automated means, you have the right to receive your personal data in a structured, commonly used, and machine-readable format.
- Right to object: You have the right to object to the processing of your personal data where that processing is based on legitimate interests. You also have an unconditional right to object to direct marketing processing at any time.
- Right to withdraw consent: Where lg89 processes your data on the basis of your consent, you may withdraw that consent at any time. Withdrawing consent does not affect the lawfulness of any processing carried out before the withdrawal.
To exercise any of the rights described above, please submit a written request to [email protected]. Please include your registered account email address and a clear description of the right you wish to exercise. lg89 will respond to all data rights requests within 30 days of receipt. In complex cases, we may extend this period by a further 30 days and will notify you of the extension.
10. Children's Privacy
The lg89 platform is strictly intended for adults aged 21 years and above. lg89 does not knowingly collect personal data from any person under the age of 21. Our registration process includes age verification steps designed to prevent underage individuals from creating accounts.
If lg89 discovers or is notified that personal data has been collected from a person under the age of 21, we will immediately suspend the relevant account, void any bets or game activity associated with that account, and securely delete the personal data collected. Deposited funds will be returned to the original payment method where technically possible.
Parents and guardians who believe that a minor in their household has accessed the lg89 platform using their own or a third party's account credentials are encouraged to contact us immediately at [email protected]. We will investigate and take all necessary action as a matter of urgency. We also strongly recommend the use of parental control software to restrict minors' access to online gambling platforms.
11. International Data Transfers
The majority of lg89's players are based in Bangladesh, and we process the majority of personal data within our primary infrastructure. However, some of our third-party service providers — including certain game content providers and cloud infrastructure partners — may process data in server locations outside of Bangladesh.
Where personal data is transferred to or processed in a country outside of Bangladesh, lg89 ensures that appropriate safeguards are in place to protect that data to a standard equivalent to the protections described in this Privacy Policy. These safeguards may include:
- Contractual data processing agreements that impose binding data protection obligations on the recipient party.
- Requirements that recipient parties maintain security standards and data handling practices equivalent to those described in this Privacy Policy.
- Restrictions on the recipient's ability to use transferred data for any purpose other than the specific service being provided to lg89.
If you would like more information about the safeguards in place for any specific international data transfer, please contact us at [email protected].
12. Marketing Communications
lg89 may send you promotional communications — including bonus offers, seasonal promotions (such as Pohela Boishakh or Eid special offers), cricket betting promotions tied to BPL or IPL seasons, and platform update notifications — only where you have given explicit consent to receive such communications at the time of account registration or at a later date.
Marketing communications from lg89 are sent exclusively via your registered email address. lg89 does not send unsolicited SMS marketing messages, WhatsApp promotional messages, or push notifications without your explicit opt-in consent.
You may withdraw your consent to receive marketing communications from lg89 at any time by:
- Clicking the unsubscribe link included in any marketing email sent by lg89.
- Updating your communication preferences in your account settings.
- Sending a written opt-out request to [email protected] with the subject line "Marketing Opt-Out".
Please note that withdrawing consent to marketing communications does not affect your receipt of transactional and account-related communications such as deposit confirmations, withdrawal notifications, account security alerts, and KYC verification requests. These communications are sent on the basis of contractual necessity and cannot be disabled while your account remains active.
13. Changes to This Policy
lg89 reserves the right to update or modify this Privacy Policy at any time. Changes may be made to reflect updates in applicable law, changes in our data processing practices, the introduction of new platform features, or feedback received from players and data protection advisors.
When we make material changes to this Privacy Policy, we will notify registered players by sending an email to your registered account address at least 14 days before the changes take effect. The updated Privacy Policy will also be published on this page with a revised "Last updated" date at the top of the document.
Your continued use of the lg89 platform after the effective date of any updated Privacy Policy constitutes your acknowledgement of the changes. If you do not agree with any updated version of this Privacy Policy, you should cease using the platform and may request closure of your account by contacting [email protected].
We encourage you to review this Privacy Policy periodically to stay informed about how lg89 protects your personal data. The most current version of this Privacy Policy is always available at https://lg89.io/privacy-policy.
14. Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or to the personal data that lg89 holds about you, please do not hesitate to contact our data protection team. We are committed to responding to all privacy-related enquiries promptly and thoroughly.
- Support email: [email protected] (plain text — not a clickable link; please copy and paste into your email client)
- Subject line for data rights requests: "Data Rights Request – [Your Registered Email]"
- Subject line for privacy enquiries: "Privacy Enquiry – [Your Registered Email]"
- Subject line for marketing opt-out: "Marketing Opt-Out – [Your Registered Email]"
- Response time: lg89 aims to respond to all privacy-related written enquiries within 5 business days (Bangladesh Standard Time, UTC+6)
- Data rights response time: Formal data rights requests (access, erasure, portability, rectification) will be responded to within 30 days of receipt, with a possible extension of 30 further days in complex cases
- Support hours: 24 hours a day, 7 days a week, including Bangladesh public holidays
Your Data Is Safe at lg89
Now that you understand how lg89 protects your privacy, explore our full range of cricket betting, live casino games, and 500+ slots — all secured with SSL encryption and processed via instant bKash, Nagad, and Rocket payments.